The brand new single...

 

Empire


empire_single_artwork.jpg
Order on iTunes now 

Watch the new video ...as premiered by Kerrang

“Oh… My… Word, those guys have the makings of a legendary band” Alex Baker, Kerrang!


“…this has blown my mind… absolutely phenomenal”

– James Santer (BBC Introducing)

 

“Fucking ace, nothing more, nothing less”, Noctis Mag

 

The years have shown the best bands are often the ones that remain unafraid of change. The

ones that embrace their own natural evolution, following their hearts first and foremost. Reigning

Days are in many ways a band reborn, and since their formation four years ago, their

accomplishments and travels have been what most British bands dream of – taking them as far

and wide as India, Russia and America. Having just inked up a deal with global booking agents

CAA after extensive support from Radio 1, Kerrang! and US giant KROQ, with an EP and an

album in tow, 2016 is very much shaping up to be their year.

Originally formed as These Reigning Days, the Devonshire trio have been compared to some of

the most exciting British rock bands in recent history, from local heroes Muse to chart-topping

newcomers Royal Blood. And while those comparisons are perfectly just in terms of the

breathtaking ambitiousness of their music, in truth Reigning Days are a band most reluctant to

be pigeonholed.

“We’re just three lads from Devon trying to make waves in a sometimes dull, turbulent scene,”

grins singer/guitarist Dan Steer. “We’re all over the shop with our influences, which works well

for us because we get unique sounds. It’s not as if we’re stuck in one genre like some indie kids!

It’s probably me bringing the electronic influences; I love a good synth pad. But we’ve moved

away from that… the new material is more riff-oriented and about getting the biggest sound

possible.”

The realisation dawned in a most peculiar setting indeed – least of all for three lads from the

South Western seaside. The band were minutes into their set some 4,000 miles away in the

Indian capital of New Delhi when, lo and behold, their synth tracks crashed and left them no

choice but to continue on without them. Most peculiar of all, it was by their own admission the

best thing that ever happened to them.

“We fell back in love with the freedom of just being three musicians in a room again,” offers

drummer Joe Sansome. “Not playing to click or worrying about things not working… since then,

we’ve taken a whole new approach to how we do things. We went back to basics. It has to feel

natural, it has to feel real. If I have to think too much, it puts me off. That’s goes for life in

general!”

Released last November, lead single Friendly Fire served as the first taste of the self-titled EP

coming this April, where the trio have redistilled their music to its very core. Inspired by the sonic

purity of bands like Nirvana and QOTSA, whose sense of sheer honesty made them stand tall

among countless peers, follow-up single Renegade could be the heaviest song Reigning Days

have ever written. And the rest of the EP, produced by Jamie Evans (Mexicolas) and mixed by

Ade Bushby (Foo Fighters/Muse), lives up to the arena-conquering promise of the anthems

released in its anticipation. Chemical is dark and introspective, with Dan baring his soul and

making his guitar sound like a malfunctioning robot struggling to comprehend its place in an

organic world, while bassist Jonny Finnis fills our ears with thick rhythms that never cease to

hypnotize. Another standout track is Crazy Horse, which came from a concept inspired by

negative influences in life which facilitate downward spirals without actually causing them…

“I was in a dark place,” admits Dan. “I was exploring the idea of being with someone who’s

completely poisonous for you and gets in your head. Not makes you do things, but rather opens

up a side of you that you don’t necessarily like. It’s probably like being hooked on crack… so

welcome to the Crazy Horse saloon. We’ve all been in relationships like that, losing your shit

over something so simple. So when I reference a ‘rock’ in the song, I’m talking about her as a

drug-like influence. And Friendly Fire was inspired by the ‘fame’ industry, how you can go from

being someone really loved one minute and then shat on the next. We’ve spent a lot of time in

LA, walked past people who once had massive dreams become washed up wannabes with just

a trolley to their name. It’s people in your own industry turning on you.”

It might sound like everything is lining up quite perfectly for Reigning Days, but you’d be amazed

how much being a band from an area with no real music scene and refusing to fit into any

specific genre entirely has forced them to work even harder to make themselves heard. The trio

don’t really have favours they can call in from an extensive support network of like-minded

creatives. They’re doing this on their own terms, which by proxy means they’re pretty much on

their own…

“Coming from Devonshire has its logistical problems,” admits Jonny. “If you’re in London, you

hear about other nights and you can get the tube and be anywhere in an hour. For us, it’s a five-

hour drive in the van, £200 in fuel and then back again after the show. You’ve got to weigh it

up… there’s more to think about. But even if there are just 50 people there, we’re happy. We

don’t really fit into a bracket, it’s not like we’re a hardcore band that will definitely get invited to

play ‘This Is Hardcore’ Festival, you know? That imposes as many problems as the benefits we

get out of it...”

“People get confused too,” adds Dan. “If they can’t instantly go, ‘That band’s in that scene!’

sometimes they’re not sure whether they can like it or not… which can be interesting at festivals

ha ha! We’re not pretending to be something else with great theatrical display, we’re just being

ourselves and going out on a limb! I don’t really like the term genre. You get judged on

preconceptions before you’ve been heard. That’s why we always look at each other when

people ask! To this day, we still wouldn’t know. If you wanted to be pedantic, you could probably

try and ‘subgenre’ every track on the EP. We know we’ve made life harder for ourselves, we

don’t want to tag on the tails of someone else’s band, that’s just not what we’re about…”

Sometimes in life the difficult choices are also the right ones. Refusing to be categorised may

very well be what has made the band’s 20,000 strong (and perpetually growing) army of fans fall

in love with their musical odyssey. Considering just how busy a year it’s shaping up to be, with

the album arriving just months after the EP and the prospect of high profile tours ever-looming,

all signs point to this reign being tremendously long and fruitful indeed.  Amit Sharma, Kerrang!

More
trd_61_2.jpg

Dan Steer

Jonny Finnis

Joe Sansome

SHOWS

MEDIA

 

trd_51_thumb.jpg trd_27_thumb.jpgvideo_img_1.jpg trd_94_thumb.jpg video_img_2.jpg trd_concept_1_thumb.jpg trd_9_thumb.jpg trd_42_thumb.jpg trd_8_thumb.jpg
trd_51_thumb.jpg trd_27_thumb.jpgvideo_img_1.jpg trd_94_thumb.jpg video_img_2.jpg trd_concept_1_thumb.jpg trd_9_thumb.jpg trd_42_thumb.jpg trd_8_thumb.jpg
trd_51_thumb.jpg trd_27_thumb.jpgvideo_img_1.jpg trd_94_thumb.jpg video_img_2.jpg trd_concept_1_thumb.jpg trd_9_thumb.jpg trd_42_thumb.jpg trd_8_thumb.jpg

Click an image to view or click here for the full gallery

NEWS

 

| 4 days ago | General Articles, Blogging | 0 comments
20 May
May 20
20th May 2016

On Wednesday 11th May 2016 Reigning Days headlined the Radio 1 Academy showcase in partnership with BBC introducing Devon. The Show took place at the brand new Teignmouth Pavilions in front of a sold out crowd. Read about the show in more depth here: http://musicmuso.com/reviews/bbc-introducing-paid-teignmouth-pavilions-a-visit-with-3-amazing-bands-we-were-there    ...

| 11th November 2015 | General Articles, Blogging | 0 comments
11 November
Nov 11
11th November 2015

Alex Baker Fresh Blood Kerrang!  "Oh... My... Life... Those guys have got  the makings of a legendary band"  #FriendlyFire ...

| 17th September 2015 | General Articles, Blogging | 0 comments
17 September
Sep 17
17th September 2015

On the 28th October Reigning Days will be previewing their new single and material upstairs at The Garage in Islingington with Kerrang favourites Vukovi in conjunction with CAA Tickets here ...

| 27th August 2015 | General Articles, Blogging | 0 comments
27 August
Aug 27
27th August 2015

Reigning Days prepare to release their new single "Friendly Fire" from their forthcoming CD and have just finished shooting the video with Danny Drysdale.  Danny has directed videos for The Killers such as "Human" and Lower Than Atlantis...

| 27th August 2015 | General Articles, Blogging | 0 comments
27 August
Aug 27
27th August 2015

  Reigning Days sign to Ed Sheran's agent Jon Ollier at CAA and are preparing to go back on the road in 2016. They start their new schedule with a date Upstairs at The Garage in Islington with "Vukovi"...

[1]